Sunglass Hut Job Description
Doritos’s set the stage for brands who wanted to work with and leverage user generated content when they began featuring ‘user-generated’ YouTube videos as their choice for the biggest TV ad buy a manufacturer can make – the :30 second Super Trundle spot.
Now a few years later, brands are being pushed in directions where they must continue to reinvent themselves and reach out to the target consumer in new ways.
If you’re Sunglass Hut , or any other international retailer, bringing on a ‘Full-Time, Fabulous’ Fashion Blogger maybe the smartest hire you make all year.
Those contending for the big prize enter by submitting a video they had to create individually, cutting down on strain with HR, the general public votes for the Top 10, you host a Blog Off throughout the month of December to test their skills then decide whose the most skilfully in January.
So how did Sunglass Hut recruit 350 potential contestants to enter a affray worthy of a Gladiator arena? Check out what comes with the lucky winner’s prize pack:
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